Blog Posts

Virtual events are here to stay: and they're a digital...

MarTech Today is a must-read daily news site for CMOs, CIOs & CTOs, marketing technology & marketing operations professionals, ad...

Live events employees continue to struggle without work...

Slowly but surely, the lights of the Las Vegas strip are turning back on. But it isn't happening fast enough for a group that plays...

Conference, Trade Show Business Eyes Resurgence

When it recovers, the events industry may not look all that much like we remember. Here's what lies on the horizon amid the continued...

Prospects of a Virtual Festival

It was in March this year when we first began thinking about a virtual festival. By then we could clearly no longer meet in person,...

Wedding-Related Businesses Hit Hard By Pandemic

Cancellations and postponed weddings have hit the entire industry, including DJs, photographers, videographers, wedding venues and...

How to Incorporate Your ABM Strategy into Your Virtual...

Events have always been a core component of any B2B marketing strategy. In fact, according to research from Demand Gen…

What Will Conventions Look Like in 2021?

We—and the convention going community as a whole, especially our fellow artist alley peeps—hoped that things would be okay come summer....

Organizations see opportunity with virtual conferences

With COVID-19 restrictions in place, Washington organizations say they’ve achieved success replicating in-person conferences and events....

The death of office culture: why business must look to...

Chris Elmitt, Managing Director at Crystal Interactive and One Industry One Voice spokesperson for the #WeCreateExperiences campaign...

‘How do we bring people together?’: Local companies say...

Virtual events, with people linked via video conferencing technology, can be souped up with the latest in 360-degree immersive photography...

Virtual events are increasingly influencing digital marketing

Every so often, something new happens in the world of Digital Marketing that is transformative. Social media was perhaps the last...

Virtual events are the future of running – but races don't...

Going digital shouldn't mean simply clocking up the miles

Hybrid hotels events are ‘here to stay’ in B.C.

Parq Vancouver has replaced corporate gatherings with technology-driven social events

Will 'new normal' bring a return to in-person events?

TechWire asked five of North Carolina's largest business network organizations about when/how they'll return in-person events, what...

Paid virtual events are the new golden ticket for publishers

There are other added benefits for publishers to have ticketing on their events, beyond the revenue.

Time to Switch Tedious Pre-Records for Fun, Engaging Virtual...

Forget flat, pre-recorded sessions that will see people switch off metaphorically and physically. If you want something to resonate,...